Archive for Life and Random Thoughts – Page 2

The Success Tsunami Summit

Posted by on
 March 10, 2014
  · No Comments

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Last month I had the honor and privilege to co host an incredibly powerful tele summit with my friend and JV partner Ronnie Tsunami.  The Success Tsunami Summit (STS) is a collection of completely ROCK star speakers that focus on 5 key areas of business building:
  1. Defining your Business
  2. Building Credibility
  3. Increasing Visibility
  4. Capturing Leads
  5. Generating Sales
These fundamentals are vital to ALL business people regardless of where you are at in your business development going back to the basics will always support.
I know that many of my followers listened to some of the calls, but that many were missed, which is no big deal because the recording and transcripts are now available for $97
Also please take a moment to check out the other offers as Ronnie and I are also creating an outstanding LIVE event in Myrtle Beach this summer, that will focus on many more tribe and business building speakers and resources.  You can get a phenomenal early bird ticket NOW!
I want to put in perspective the quality of the content in these interviews. Just one of the interviews I did was with a friend of mine Justin Livingston, a brilliant marketer and quite likely one of the best Facebook advertisers anywhere!  I can tell you for sure that what he shares is worth FAR MORE than the $97 upgrade, in fact using exactly what he taught I make $6000 in 12 days on Facebook!
So please take a moment check out the STS and upgrade to get all of this life and business altering info for you to consume at your convenience.
PS I look forward to seeing you in Myrtle Beach ; )
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Categories : Entrepreneurship, Jay's Blog, Life and Random Thoughts, The 12 Pillars
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Tele Summits are DEAD!

Posted by on
 March 7, 2014
  · 7 Comments
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Image by Cheryl Woodhouse

If you have been following me or have been a client of mine in the online business building domain you know that I have been a proponent of tele summits since choosing to run my first summit last summer. Check it out here.

That was so cool that I recently co produced another summit with my friend Ronnie Tsunami “The Success Tsunami Summit” which was frankly a kick ass event!
That said, we all know that in the world of online marketing EVERYTHING changes and FAST!
So here is a secret, in the conversations in industry retreats, high end mastermind groups and paid access discussion groups experts are questioning should we still do tele summits? what has happened to conversions? Is it really worth it?  Here is the amazing thing these conversations are between people who have built million dollar businesses using tele summits as a key part of their strategies!
So what is happening?
  1. There is an explosion of tele summits, as you are reading this I will wager that there are no less than 100 – 300 tele summits that you could be listening to RIGHT NOW!
  2. Many tele summit hosts are not keeping up with the trends of what creates options and engagement (Hint: less is more!)
  3. Many of the new “guests/experts” are fantastic SME’s (subject matter experts) BUT they have not been trained in online conversion, they have not adopted the tools and resources that are necessary to test, track and convert attendees into clients.
All of this combined has shifted tele summits (for both hosts and guests) from easy picking low hanging fruit into  a competitive, complex and competitive process.
So yes, the low hanging fruit, the super easy list building and cash creation is dead…sorry to say it but it is true.
This brings us to the big question, is it still a reasonable tool to build your list, create some cash and credibility in your niche??
Well that depends.
Are you willing to do the work?  To invest time, energy and money to refine and create the unique  differences, the automated processes and strategies for successful summit?
If yes then here are the top 5 refinements that are REQUIRED for your summit to have a serious shot at success.
Top 5 Strategies for A Successful Summit
  1. A well defined and UNIQUE niche with a DEFINED NEED!
    1. Who are your guests? What is their problem or issue that they NEED solved and they are willing to invest to do so. Time energy and money!
  2. Guests who deliver!
    1. opt ins (thru physical opt ins OR credibility)
    2. fantastic content/interview
    3. Depending on your structure has a fantastic value proposition for listeners to act upon, product, service or experience to sell (they convert on the call!)
    4. Great online transparent systems and consistent payments
    5. Listen to EVERY GUESTS previous interviews BEFORE booking them
    6. Test their opt in pages, their sales pages and affiliate link 10 – 14 days prior to their interview
    7. Ensure their back end offer is in alignment with your niche and need
  3. Engagement before, during and after the summit
    1.  think preview calls,
    2. Facebook page,
    3. free tid bits
    4. feature promotions of the individual speakers pre and post summit
  4. Compelling and powerful upgrade packages and sales tools
    1. How are the upgrade packages structured
    2. How do they solve the problem of your attendees
    3. What are the price points? (a few premium sales can make the entire process immediately profitable!)
  5. Powerful questions, great rapport and a present host/interviewer who has done their homework
    1. Does the interviewer really get and understand the value that the guest brings? Do they give their personal experience and endorsement to the offer?
These 5 strategies will help to ensure that your summit knocks it out of the park, but there are literally another 100 details that MUST be in place for you to do well with your summit, but let me assure you of a couple of things.
YOU CAN DO THIS!
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You can add hundreds even thousands of people to your list in 60 – 90 days!
You can make immediate cash and fill your funnel for future conversions and Joint ventures!
You can use a summit to launch an offer of your choosing!
YOU CAN SUCCEED MARKETING ONLINE!
If you are ready to design and build your summit and take it to market in the next 2 – 6 months I want to invite you my “Summit Success Strategies” happening in just 2 weeks.
You will actually design and build your summit REAL TIME in to intense and dedicated days.  March 15th and 16th, you can attend live in Calgary or remotely online.
What will you learn:
  • The top 10 strategies for successful Telesummits NOW!
  • The best tools and resources to use to reach the MOST people possible
  • How to filter and select only the BEST guests!
  • How to set up offers so that they are seamlessly integrated into your interviews
  • A ninja trick to access and target your guests Facebook fans and their friends
What will you complete?
  • Your overall STRATEGY and vision for your summit
  • Your opt in page for the summit
  • Your upgrade offers
  • Your emails/contacts to your ideal speakers
  • Your summit curriculum design
  • Your JV offer page (you can have JV partners other than your speakers)
What will it cost?
What will it save?
In terms of hard dollars and cents this weekend will save you $2000 – $10,000 in fees for landing pages design and creation, Facebook add creation and consultation, conversion consulting and testing,
What will it CREATE?
Clearly this is up to you and your execution of what we asset you to build on the weekend.  One of ways to value the weekend is in your list building.  In the online marketing world a list of 10,000 is said to be worth $1,000,000 in sales if treated well and targeted properly.  So if you added 1000 people to you list it SHOULD be worth $100,000 over the next 12 months. That will be up to you.
What I can guarantee is that these 2 days will be the most comprehensive combination of strategy, design and execution of a summit that is available ANYWHERE!
You know you should be doing this, you know that strategic support is VITAL so you do not do all the work and miss the reward.
Register now, your homework and prep package will be sent to you within 48 hours.
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Categories : Blog, Entrepreneurship, Life and Random Thoughts, The Creators Code
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The Gift, Questions & Answers

Posted by on
 November 4, 2013
  · 3 Comments

574674_463407837013566_1249714812_nI am really excited for tonight!

Because tonight I get answer questions about The Creator’s Code outstanding introductory program “The Gift”.

This month we have a packed schedule virtually from coast to coast in Canada.  Kelowna BC, Halifax, NS and Calgary AB.

Some of the questions that have been posted that I will be answering:

  • What makes The Gift different from other programs?
  • What are the common results that participants create?
  • I am most interested in building my business, will this help or is it all touchy feely?
  • I have done weekends in the past and fallen flat after…Is there support after the program?

Please join us for tonights live webinar Registration is at this link :

https://www1.gotomeeting.com/register/933568864

What would YOU like to know about The Gift? Ask your questions in the comments below and I will answer as many as I can in the hour we have together!

Looking forward to being of service!

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Categories : Blog, Jay's Blog, Life and Random Thoughts, The Creators Code
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Cutting Edge Consciousness

Posted by on
 May 1, 2013
  · No Comments

Here is a radio interview I did with fellow ATL members (Association of Transformational Leaders) Barnet Bain and Freeman Micheals who have an outstanding radio program called “Cutting Edge Consciousness”.

We are discussing what is on the other side of blame.

If you are interested in getting a free digital version of my book be sure to opt in on the right hand side. My bestselling book “Reframe Your Blame, How To Be Personally Accountable” is included in the first lesson of the “Intro to the Creator’s Code” so opt in and enjoy!

Categories : Blog, Life and Random Thoughts, My Best Selling Book, The Creators Code
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Clear, Complete and CREATE!

Posted by on
 March 19, 2013
  · No Comments

shapeitClear, Complete and CREATE!

Say it 3 times in a row, it is a great mantra!  Not only that is has a good beat and is easy to dance to ; )

I have had one of the best 1/4’s of life!  The past 90 days have been utterly and completely amazing/

A fb post I made said “thrilled, stunned, and relieved“. at completing 3 major projects that have been 3 +/- years in process.

As most things go I did not realize the weight, significance, and ENERGY that these projects (which we were making progress on….SLOWLY) were consuming.  It is only in their completion and absence that I can truly notice the difference.  I imagine not so different than the frog in the hot water, not noticing the difference in temperature until he is out of the water. Right now I am really noticing… appreciation, pride, gratitude, support and I feel the opening of vision, leverage, strategy and contribution.

It is a fascinating pattern for me, this process of consistently biting off more than I can chew and settling into finding or better put creating a way to complete what I set out to be or do.  On one had it is an almost magical strength of mine and on the other hand I a know that there are easier, smoother ways,  The dichotomy of the previous statements is not lost upon me.

In these moments of completion before I embark on the cycle of CREATION again, I pledge the following:

1) I accept that my desire to create is a double edged sword, if feeds and fuels my passion and engagement in life, it also can pull me off purpose when I get lost in the mechanics and too focused on “Getting SHIT DONE!”

2) The key to balancing greater contribution, enjoyment and PRESENCE is support.  Not half assed support, not good intentioned support, not convenient support, but strategic, professional, ROCK STAR support!  A quick shout out to my unicorn Tara, my brilliant rock star support that has been key in completing these major projects.  Thank you!!

3) Find and invest in groups and communities where I am “the dumbest guy in the room”  another way of saying this is spend time and invest in relationships with the people and organizations that have the greatest power and influence to support my mission and vision.

I had the privilege of being with a group of amazing people at ATL (Association of Transformational Leaders) last weekend and out of the entire weekend of outstanding and amazing content and conversations the statement from Yakov Smirnoff answering the questions of how did he become so successful so fast after immigrating to the US.  “and of course the power of proximity”  He had a long list of what he did and then added “the power of proximity” at the end as if to say and none of that would really have mattered if I had not placed myself in the “right spot”.  Hmmmm

So regardless of where you are in the cycle of Clear, Complete CREATE, I promise you that there is strategy, support and leverage that can make a monument difference.  To support you in that process I am giving you a give of a webinar that is the introduction of a coaching program I offer of the same name.

Clear, Complete and CREATE Overview!

Enjoy the webinar!

Jay

Categories : Blog, Coaching, Entrepreneurship, Jay's Blog, Life and Random Thoughts, The Creators Code, Trainer/Facilitator, Transformation
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