Archive for Jay’s Blog – Page 26

Joint Ventures Do’s & Don’ts

Bill Walsh and Jay Fiset @ Vision to Wealth Calgary

I have not posted for a while, and have been working on many things…primarily joint ventures which is the final chapter of my upcoming book Event Marketing Millionaire.

Last Tuesday I/Personal Best hosted Bill Walsh of Powerteam International, in Calgary and he did his Vision to Wealth presentation.  It was an outstanding evening on every count!  Thank you Bill and the Powerteam team, Thank you Lance, Jessica, Anne and Armando you all went above and beyond I greatly appreciate it.

There are a multitude of lessons from this event about Joint ventures that work and this event is a great example of what works.

I should come clean and let you know that I have done joint ventures in the past (mainly about 10 years ago) that did NOT work out so well… in fact I  developed a bad taste in my mouth and for the most part swore off or at least dismissed joint venture opportunities and choose to focus on my business, my clients and my content.

Let me say as clearly and plainly as possible, that was a mistake, not a small mistake…a monumental mistake.  One which has  cost me Millions of dollars quite likely tens of millions of dollars.  The truth is, I simply did not have the knowledge and skills to properly attract, target, negotiate and set up the RIGHT JV relationships.

This post is intended to a provide some bullet points of do’s and don’ts, I will expand on each of them in “Event  Marketing Millionaire”

So lets start with what works because that is what is fresh on my mind from our fantastic event on Tuesday night.

Do

1)   Start the relationship with “What can I do for YOU?” NOT here is what you can do for me.

2)   Partner with an individual/organization that has shared values.

3)   You must compliment each other

4)   There MUST be significant value in the relationship

5)   They MUST understand business honor and acknowledge the most difficult aspects lead generation and conversion

6)   They must want YOU to win

7)   Ideally it is set up as a long term relationship

8)   Perfect clarity of the financial arrangements

9)   Perfect clarity of the refund policy and the handling of the dissatisfied customers

10)                  JV UP in the area that you want to do more work in

11)                  Provide great resources and tools to make the JV as easy and enjoyable as possible

12)                  Reward and acknowledge partners in BIG and significant ways!

Don’t

1)   Participate in parasitic relationships, BOTH parties must see, feel and experience the win!

2)   JV with someone that you don’t like or believe in at your core, the money is not worth it and the customers will NOT share your values.  It is a PAIN!

3)   JV with people that have different standards of excellence and delivery.  Your customers who have become accustomed to your standard will be gravely disappointed in what they purchase from your JV partner

4)   Set yourself or your partners up with poor information or technology that does not work (landing pages, affiliate tracking systems etc)

5)   Start or view JV’s as a short term/one hit process.  It is too much work and risk in most instances to not view the process as a LONG TERM relationship

6)   Be seduced by a large list or number of clients, the real important thing is who have the most INFLUENCE with their list. List size and list influence are 2 very different things

There are many more points to this but this is a good start.  If you are interested in some great points a fantastic resource is Jeff Walker’s Product Launch Formula.  Jeff is a great guy, has a grounded approach and has done literally hundreds of millions of dollars of joint ventures.

Now I am off to find some more great joint venture partners!

Until next time, Jay


The Creators Code


An Early Rendering of The Creators Code Logo


I have been perking and making notes about a new book called The Creators Code.

Actually much more than a book, more of a movement.  A global movement of conscious creators.  I know, I know, a global movement sounds on one hand overwhelming and daunting and on the other hand almost cliche.  Yet for month and months I have been pulled to this.  So I thought that I would share some of my thoughts about The Code and ask for your feedback.

I am going to start with the book that I will write/video here on my blog in short segments and will ask for your feedback and suggestions along the way.

The fundamental concept is very simple, we can divide people into 2 basic categories; Creators and Consumers.  Now clearly we are ALL both, BUT in the big picture of our lives where do we “net out” ? On any given day, week, month, quarter, year as individuals do we actually consume more or create more?

Make no mistake this is difficult to measure and perhaps we will never have an ideal way to measure, but the question is powerful, if you let it sink in for a minute…it is a biggie.

In your relationships, work, family home, do you create more or consume more?

In your business in terms of value do you create or consume more?

In all aspects of your life do you create or consume more?

The answers to these questions tell us a tremendous amount about ourselves, our lives, our communities and ultimately the long term sustainability of everything we touch.  I know, I am getting a bit dramatic.

However I believe with every cell of my being that we as human beings are manifestation machines, we are creators, we create with every thought, every action, every interaction that we have with another human being.  If we can consciously direct that creation energy, we can dramatically improve our lives, our communities and our world.

Think of it from this perspective, facebook now has almost 600 Million users, the average user is logged into facebook for 2 hours a day (note that does not mean that they are using fb that entire time).  MOST of the people are consuming information about people they know, or would like to know. That is 1.2 billion hours a day globally that is primarily wasted away in unconscious consumption of primarily useless information.

I am aware that fb can be used for some amazing creation, I believe for example that in terms of fb hours I would “net out” at huge creation for my business and contribution to my clients lives.

But lets be clear is there probably a higher and better use of (lets round down) 1 billion man hours a day on planet earth and I believe that if each of us was clear about what it is that we wanted to create, and got our own personal stories and limitations out of the way it would be an amazing experience personally and quite literally globally.

Claiming the space of creator is the prerequisite of everything, designing your ideal business, financial freedom, loving relationships, mastering your weight and health, connecting with your family and loved ones.

So here is my first run at The Code itself, which will be the framework of the book.

The Creators Code

  1. I create more than I consume
  2. I am the source and cause of my experiences and results
  3. I am grateful for who I am and what I have. I know the experience of gratitude is the space of creation
  4. I understand my needs and get them met so I can create from a clean clear space
  5. I am an active learner and teacher, I pass on my knowledge
  6. I align my life and resources around my passion and gifts
  7. I have a spiritual pracitice
  8. I live a life of abundance and generosity
  9. I understand and support entrepreneurship either as one myself or I work for one I believe in
  10. I nurture and care for my body and health, I know it is one of my most powerful tools for creation.
  11. I support sustainability and vote consistently with all my resources
  12. I embrace personal accountability
  13. I believe in democracy and freedom for all, and participate locally and globally

That is where I am at with the code thus far, I welcome any of your feedback and ideas.

Standing in support of creators.

Jay


How The Personal Best Course Works

Click to play Video

How It Works!

What Does Financial Freedom Mean?

I was facilitating a Mastery Evening last night for Inner Circle members in Calgary called The 3 Steps to Financial Freedom. It was a fascinating evening. One of the activities was for participants to write their definition of Financial Freedom.

The most powerful theme in the room was this. Financial Freedom for this group was “the absence of worry or stress” related to money. Now I “get” that desire, but that definition also creates a series of issues that generally makes financial freedom impossible for those that hold that definition.  The truth is that worry and stress about money often has little or nothing to do with our income, net worth, recurring income or bank balance.  It is more about us, our beliefs about money and how we bring ourselves to our financial world.

A Measurable Definition of Financial Freedom

Financial freedom is when our passive or recurring income is greater than our expenses. It is at that moment that we have the REAL choice when we get up in the morning of “What do I want to do today?”

This definition taken from Robert Kiyosaki author of Rich Dad Poor Dad is not that sexy, it does not address the feelings or emotions of financial freedom, but it does give us a very operational, and measurable definition that is objective and above all attainable for ALL of us.

Of course there are issues to overcome to become financially free, but at its core there are really only 3 fundamental steps they are as follows:

  1. Commit to FINANCIAL FREEDOM!
  • Educate yourself
  • Consciously choose your lifestyle/expenses!
  • Become a conscious consumer
2. Develop passive/residual/recurring income, ideally from multiple streams!
  • Become a creator of value (get on the right side of the cash register)

3. Consciously scale your freedom!

  • This means that you scale your lifestyle AFTER you increase your passive recurring income.  Because attaining financial freedom is often easier than maintaining it…a bit like a reaching your goal weight in a weight loss program.

We at Personal Best have deemed March to be Financial Freedom month, and as such we have created a ton of events to support you to claim your financial freedom.

One of the coolest is “Vision to Wealth” coming up March 15th at Cardel Theater in Calgary.  We are bringing Venture capitalist, business coach and trainer Bill Walsh from Chicago.  If you are building a business, if you are committed to being financially free then you must attend.

Visit here more about Bill and his company Powerteam International

Call or email the office 403-269-2378 to reserve your seat in this outstanding FREE event.

I will be writing more about the 3 steps all month long, I welcome your comments and feedback.  I am passionate about this topic and believe that we all deserve to be financially free and that we can create it.

Jay


Take Off The Training Wheels!

I did this post last spring but it is a great reminder!